Google Makes It Easier To Publish To Google Product Search
Google has recently announced that it will be introducing a new uploading option to it’s Google Product Search service (Google Base or Froogle) to make it easier for e-tailers who already have existing DataFeeds with other 3rd party sites. They will be able to submit information to Google Product Search using existing DataFeeds they’ve already prepared for other shopping engines, such as Shopping.com & Shopzilla.
This is what Google had to say on their Google Base Blog, “You can take advantage of this option when you register your data feed in your account. Select the type of feed you’re registering and then chose from a drop-down list of feed formats. We’ll automatically format your feeds for proper integration and uploading into Google Product Search.”
However if you are already submitting feeds in the Google Base format to Google Product Search then Google says providers should continue submitting feeds in this way to take advantage of optional and custom attributes. For more details and step-by-step instructions about uploading with alternative feed formats, visit the Help Centre article.
Tags: DataFeeds, Google Base, Google Product Search, Shopping.com, Shopzilla
